Enterprise, Merit & CVA Announce Customised Tournament With Prize Terminal
The UK's biggest pub company Enterprise Inns has announced an agreement with Merit Industries and CVA to develop and maintain an exclusive online tournament terminal and network.

The network is to be offered and installed into pubs in the Enterprise estate.
The new customised terminal, branded Megatouch Premiere Tournament Terminal will be included in the 'Tournament with Prize' game category.

Testing of the system will commence soon, which follows a survey of licensees within the Enterprise estate earlier this year.

Russell Wood, Head of Leisure Machines at Enterprise Inns, said: “The Premiere Tournament Terminal will offer participating pubs a distinct advantage in the marketplace, in the form of customer loyalty created by theexclusive 'Premiere' hardware and software.

The decision to choose Merit was also based on Enterprise Inns' relationship with Cosmic Video Amusements, Merit's exclusive distributor in the UK, and the promoter of Merit's TournaChamp online tournament system in the UK.

“CVA are second to none regarding the administration, marketing, creativity and commitment to online tournaments, and have a long standing record of innovation and excellent customer relationships in this field,” added Russell.

To support the customised Premiere terminal, Merit has formed a UK subsidiary, Premiere Tournament Operations Group, which will operate and support the terminals in Enterprise locations as a nominated operator of machines, in addition to existing machine operators within the estate, who will also have the opportunity to participate.

Terry Farr, of Cosmic Video Amusements, said: “We are extremely pleased to support Enterprise and Merit in this new venture, which will result in further growth in the TournaChamp online community and offer enhanced tournament with prize activity to Enterprise Licensees.”

David Logan, CEO of Merit Industries, added: “We are very excited about the Agreement - it's a new and creative way to create customised entertainment, sponsorship and networked tournament opportunities for Enterprise licensees. It clearly establishes Enterprise as the leading Company in the UK regarding entertainment systems.” David added: “Our subsidiary, Premiere Tournament Operations Group, will have Frank Ballouz, our Vice President, International, as its Managing Director.

It will work closely with Enterprise Inns, Enterprise Licensees, U.K. operators CVA and our own technical, software, and networking professionals during the rollout, and will pay careful attention to making sure everyone's needs are met. After the test is completed, existing Megatouch operators in Enterprise locations will be invited to join in the scheme.”

Frank Ballouz, PTOG's Managing Director, said: “I am very excited to be associated with such an opportunity. It's a win-win for everyone!” For further information, please email Frank Ballouz at fballouz@meritind.com