Responding to the increased pressure from operators and retailers for promotional assistance from distributors, Cosmic Video Amusements have stood up to the marketing block and invested in a great new range of products for the now available “Undergound” the latest upgradeable driving game from Global VR. “We feel that our customers are entitled to support and that just supplying games to operators is the old style”, comments CVA’s Jonathan Mays,” we feel that supporting and investing in the marketing will help self promote the game, player loyalty will then be created via the new loyalty card system and added features, both these will increase the longevity and cash box, resulting in us selling more games…it’s simple”. Banners from £99 to full promotion kits at £295…great value!